Saturday, July 31, 2010

Facebook Is A Threat To Google's Dominance In Search

It seems an IPO will make a lot of sense for Facebook within a year or two. This is because Facebook has grown phenomenally; has huge potentials and needs to further develop the financial muscle that will enable the company to fully develop its capabilities. Undoubtedly, an IPO will diversify and strengthen the financial base of the company and will lead the company towards a robust future in which it is better able to dominate the competition already angling to undo it. According to Henry Aladiume, CEO of http://www.elnegy.com - he believes that there are evidently many brands like Google that are seeking to challenge the dominance of Facebook in the social networking space. Also with its huge resources Google continues to make acquisitions at pace that is designed to dominate any segment they play in.

Google especially sees Facebook as a threat because its huge user base if well managed could potentially become a platform that provides an alternative kind of search that will pose a threat to Google's dominance. Also, note that when it comes to competition Google takes on all comers. For example, Google outbid Viacom to buy Youtube for $1 billion; Google outbid Apple to buy Admob for $750 million; Google outplayed Microsoft and tied up with Yahoo Japan; Google acquired ITA for $750 million a company that Microsoft uses to provide travel information to visitors on its Bing search engine.


In addition, Google’s acquisition of Android in 2005 has positioned it as a one of the leaders in the smart phone market today. There is no doubt that Google is seeking to become a key player in the social networking space. This is why Google launched Buzz and as Facebook threatens to unseat Google as the most visited website in the world, Google is set to launch a challenge to keep its number one position. Undoubtedly, an IPO for Facebook, which is anchored on a two-tier ownership structure in which the founders retain majority-voting rights, will enhance Facebook's ability to remain a top contender in a highly competitive web platform that has seen the decline of former giants like AOL and Myspace.

This article was written by Mr. Henry Aladiume,President/CEO of Elnegy,a consumer electronics company based in Houston,Texas,USA.You can visit http://www.elnegy.com/ for the top consumer electronics brands like car stereo systems and mobile phones.

No comments:

Post a Comment

Post comments here